Mary Beth Malone is Director of Sales and Marketing Administration for Independence Blue Cross (Independence), one of the nation’s largest Blue plans serving southeastern Pennsylvania. During her 11 years with Independence, Mary Beth’s responsibilities have included Medicare marketing systems; marketing and sales force automation; agent onboarding, performance management and compliance; Part C and D plan oversight of agents; Medicare incentive and commission implementation; and corporate-wide licensing and contract oversight. Prior to her time with Independence, Mary Beth spent 15 years managing sales and marketing systems design, implementation, and administration in the management consulting, legal services, and business-continuity industries.